The Korean advertisement regulation in the beauty industry – challenges and best practice

The Korean advertisement regulation in the beauty industry – challenges and best practice

27 Jun 2019, 10:30 - 11:15

Marketing Trends & Regulations Theatre
Language:
Korean

In this presentation, SooYoung will explain the definition of terms defined in the Cosmetics Act Enforcement Regulations, that are related to cosmetics advertising, media or means of cosmetics advertising. She will also explain the regulations and the compliance requirements for cosmetic advertising.

In addition, SooYoung will give examples of prohibited expressions in cosmetics advertising, the scope and requirements of supporting data, the standards for administrative disposition in relation to violation of advertisements, and examples of violations of advertisement.

Contributors

  • SooYoung Chin

    Speaker

    President

    Chin Soo Young Consulting

    Mar. 2016–present: President, Y&J (Chin SooYoung) Jan, 2005–present: President, Chin Soo Young Consulting (Chin SooYoung) June 2013–present:...

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