Spring-Summer 2020 beauty forecast: focus on empathic beauty

Spring-Summer 2020 beauty forecast: focus on empathic beauty

26 Jun 2019, 16:00 - 16:45

Marketing Trends & Regulations Theatre

In an increasingly hectic world with an overload of information, and lifestyles that isolate us from each-other, we seek humanness more than ever. Brands will need to take this into consideration in their communication, color, materials, and textures.

Discover BEAUTYSTREAMS’ Spring/Summer 2020 trend EMPATECH. The global beauty reference will explore how empathy and technology can coexist to create innovative yet warm aesthetics.

Join the presentation to be inspired by new developments in Make-up, Skin Care, Fragrance, and Packaging.


  • Chaewon Lee


    Marketing & Sales Director - Korea


    Ms. Lee is the Korea Marketing & Sales Director of BEAUTYSTREAMS, responsible for regional marketing, client accounts, and public relations....

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