Contributor Profile

David Choi

Job TitleCEO

Company NameBigDETAIL Co.,Ltd



2018.10 ~  CEO of BigDETAIL Co.,Ltd (IMC consulting & Online Distribution)

2017.09 ~ 2018.10 CEO of WM Theranostics (Biopharmaceutical & Cosmetics development)

2017.04 ~ 2017.08 Professor at Daegu Hanny University (Department of Cosmetics)

2011.12 ~ 2017.03 Founder & CEO of BigDETAIL Co.,Ltd (IMC consulting & online Distribution)

2002.04 ~ 2011.12 Business manager at Amorepacific corp. (AD, PR, Research, Web strategy)

1999.08 ~ 2002.03 Chief at Samsung Corp. (Online Shoppingmall marketing)

1997.04 ~ 1999.08 Founder & CEO of Interactive Korea (Online Marketing)

1992.12 ~ 1997.04 Deputy section chief at Amorepacific (Brand Manager) 



2015.08 ~   Doctoral course completion (Marketing. Hankook University of Foreign Studies)

1995.03 ~ 1997.08 Master’s degree graduation (Marketing. Hankook University of Foreign Studies)

1987.03 ~ 1991.02 Graduated from French language (Hankook University of Foreign Studies)

1984.03 ~ 1987.02 Graduated from Whimoon High School



Cosmetics Branding & marketing Specialist

Former member of Korea Advertisers

Association Member of Silver Industrial Expert Forum

Conference Sessions

  • Surviving as a cosmetics company: Finding solutions from the overseas online market

    Friday16:00 - 16:4528 Jun 2019
    Marketing Trends & Regulations Theatre

    The competition situation of the cosmetics market has been extremely intense. High-rank companies are experiencing stagnation and the competitiveness of many co...

    • Language: Korean

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