Contributor Profile

Sumit Chopra

Job TitleDirector Research Analysis

Company NameGlobalData

About

Sumit has over 14 years of senior leadership experience in the area of research & analysis covering business strategy formulation, innovation, behavioural insights and competitive analysis.

He is experienced in providing balanced view around both quantitative and qualitative analysis to interpret data, generating insights on how categories and brands can best leverage latest market trends to win consumers, drive business growth.

Conference Sessions

  • Innovation trends and opportunities in South Korea haircare market

    Thursday15:00 - 15:4527 Jun 2019
    Marketing Trends & Regulations Theatre

    The haircare sector represents a highly dynamic space for growth as consumer demand is continuously evolving towards high performance, yet value for money produ...

    • Language: English
  • The evolving European beauty landscape - The latest consumer trends and their impact on claims and innovation

    Friday14:00 - 14:4528 Jun 2019
    Marketing Trends & Regulations Theatre

    This presentation covers key consumer trends in Europe, that shows how product makers are launching innovative cosmetics and beauty products to target consumer....

    • Language: English

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