Which areas can I explore?

  • Discover the show areas 

    in-cosmetics Korea is not just a room full of exhibition stands! We put the emphasis firmly on interactivity, bringing the products and formulations to life through a series of areas, zones, labs and activities.

    These innovative feature areas cut the time it takes you to find the products and suppliers you are looking for. From areas dedicated to new ingredient launches, to demonstrations of the latest finished product trends, and our brand new Sensory Bar, where you can engage your senses using sensorial products, there truly is something for everyone!

  • Innovation Zone & Live Demos

    Discover the latest ingredients & formulations at the Innovation Zone, as well as the hottest new products at Mintel's Live Demonstrations.  

    What happens at the Innovation Zone?


    Product Trails

    We have asked industry experts to pick their 10 favourite products from three product categories. If you're only interested in the very best, you won't want to miss this.

    See the Product Trail categories and selections



    Sensory Bar & Demos

    Making its debut at in-cosmetics Korea this year, the Sensory Bar & Live Demos will engage your senses and introduce you to the sensorial delights of products that offer unusual textures.

    See who's participating at the Bar

  • Technical Seminars

    These free-to-attend seminars allow visitors to familiarise themselves with key personal care industry trends, and allow exhibitors to share their product expertise.

    View the full programme 


    Science & Technology Seminars

    Hear about the latest scientific developments, presented by renowned scientists and academics. Organized by Korea National Coordinating Centre for Global Cosmetics R&D.

    View the full programme 


    Market Trends & Regulations

    Gain insight into the latest industry trends, facts, figures, market analysis and research, plus the latest regulatory changes in personal care manufacturing.

    Who will be speaking upon Marketing Trends?



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